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Hands on help

You need a business plan

What it costs to get an online business web site, online

Or do you have the time and temperament to build your own?

What are you going to sell, how are you going to sell it and who are you going to sell it to?

Your domain name – choose it with care

Search engines – they do go fast and they don’t need fuel

SES - search engine shortcuts

What kind of site are you going to need? All singing, all dancing or just a bit of a jig?

The aesthetics – good design is important, great wording is vital

Building the site – the bit you really don’t need to know about

Going live!

Where do they go? What do they do? How to find out what's happening on your site

Knowing where you stand - exploring the search engine listings

Online payment - what you should know

Other people and resources who can help you start your online business:

Inexpensive web site design

Hiring a professional writer

Getting your site to the top of the search engine listings

AdWords explained

Developing your online business marketing strategy

A free video tutorial with help and advice on converting prospects to sales

How to make your site easy to use

Give your business a head start by choosing an effective domain name

Finding the keywords for your site

People per Hour - the place to go to find the people you need to build your website...

What it costs to build a web site.

Building a web site involves three distinct and usually separate creative disciplines: designing, writing and programming.

Hourly rates for each discipline range from £35 - £80+ depending on whether you're using freelancers, or a web design company. (The chances are, that the latter will always cost more than the former.)

If you need photographs taking, then the daily rate for a photographer is between £300 - £500+. It is possible however to buy 'stock' or general images for as little $1.00 each - here's a source to check out.

Other costs include purchasing your web site’s name (£10) and paying for your web site to sit on a computer somewhere; budget between £30 - £75 a year depending on whether your site is a brochure site or an e-commerce site.

If you'd like me to cost your site, I'd be happy to do so - I'm on
+44 (0)1672 511716.

To give you an idea...

It is possible to have a simple, 4-6 page brochure-style web site designed, written and built for as little as £350 - £700. You'd get a very basic site and any photography or special graphics that might need producing, such as a logo design, or a location map for example would be £500 - £700 extra.

Sorry to say, but e-commerce sites are much more difficult to cost.

Although the writing and design costs are pretty much the same as a brochure site, the programming side is more time-intensive. Just to give you an idea, a relatively uncomplicated e-commerce site with an order form and/or a shopping cart for example, will cost between £3,000 and £6,000+.


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